Table 1

Participant characteristics

CharacteristicParticipants (n=21)
Age (years)
Geographical location*
 Major cities13
 Inner regional Australia2
 Outer regional Australia6
 Remote Australia0
 Very remote Australia0
Total household income (before tax) (AU$)†
Experience of assistance
 Had never tried to quit before2
 Had never used assistance to quit7
 Had previously used assistance to quit12
Previous quit attempts
Recruitment method‡
 Social media9
Interview format
  • *Classified according to the Australian Standard Geographical Classification Remoteness Area system.

  • †One participant did not answer the question on income.

  • ‡Traditional: media release, print and online newspaper articles, talk-back radio; social media: Twitter, Facebook.