Table 3

Knowledge and attitudes about salt intake, precampaign and postcampaign (%)

TotalTotalUnaware*Aware*Adjusted OR†
Recommended daily salt intake should be<5 grams/day34.0a40.1b38.8a48.8b1.58**
Eating high salt/salty seasoning will be very harmful43.6a38.3b36.2a51.7b1.69*
Consuming high levels of salt lead to:
(% yes)
 Heart attack59.660.859.5a69.3b1.51*
 Harmful for bones45.5a40.4b38.7a50.6b1.64*
Knowledge about foods high in salt:
(% definitely)
 Seasoning like stock cubes and powders18.7a22.8b21.3a32.1b1.72*
 Sauces like soy, fish sauce, oyster sauce, etc.62.2a58.0b55.7a72.3b2.01*
About salt reduction:
 It is very important to reduce salt in cooking (% yes)64.1a55.6b53.2a71.6b1.96*
 Use of salt alternatives is a safe way of reducing sodium intake (% definitely)29.2a25.6b24.9a30.3b1.43**
(% Strongly agree and somewhat agree)
 Making efforts to use salt alternatives is worthwhile for the health benefits76.577.976.9a83.8b1.43**
 I am worried that too much salt consumption in my family can have very serious consequences84.8a89.3b88.7a93.4b1.32
 It’s very difficult to control salt consumed in a day61.361.863.4a51.7b0.67*
 I am worried reducing salt in cooking may have negative effects on family’s health30.7a34.0b33.835.81.11
 Reducing salt in cooking is not a priority for me35.8a49.5b49.8480.98
 Reducing salt in cooking is something I support93.3a95.5b95.297.41.81
 Reducing salt consumption in my family is a positive way to maintain good health94.0a96.0b95.897.41.62
Considered following in last 3 months:
(% always/often)
 Amount of salt/salty sauces added while cooking12.6a22.4b21.4a28.8b1.36**
 Amount of salt added to food before eating7.9a15.9b14.4a25.8b2.08*
 Health harms from consuming high salt45.2a54.0b52.0a66.8b1.82*
 Ways to reduce salt the family consumes37.7a43.0b41.2a54.6b1.64*
  • Values in same row with different subscript ‘a’ and ‘b’ are significantly different at p<0.05 in two-sided test of equality for column proportions.

  • *Comparisons are currently based on bivariate analysis alone and do not control for potential confounders. Hence, any significant differences between ‘aware’ and ‘unaware’ groups must be interpreted with caution. *significance at 0.01, **significance at 0.05.

  • †Adjusted for gender, age, primary caregiver, marital status, education, occupation, income, television watching frequency and internet use frequency.