Sugar and energy content in cakes by manufacturer per 100 g
| Manufacturer | n | Sugars (g), mean±SD (range) | Manufacturer | n | Energy (kcal), mean±SD (range) |
| McVitie’s | 7 | 43.1±7.3 (36.8–52.5) | Premier Foods (Cadbury Cakes and Mr Kipling) | 33 | 424±26 (383–492) |
| Premier Foods (Cadbury Cakes and Mr Kipling) | 33 | 39.7±6.7 (27.6–62.0) | Waitrose | 24 | 416±32 (342–474) |
| Morrisons | 35 | 39.0±4.9 (31.5–56.9) | Lidl | 21 | 413±31 (346–500) |
| Waitrose | 24 | 38.6±7.0 (27.0–57.0) | Tesco | 51 | 410±40 (303–501) |
| Tesco | 51 | 38.4±8.1 (21.8–54.7) | Morrisons | 35 | 407±36 (346–478) |
| Aldi | 20 | 36.7±7.8 (26.0–61.0) | Aldi | 20 | 403±45 (273–475) |
| Sainsbury’s | 45 | 35.9±7.2 (23.4–52.0) | Sainsbury’s | 45 | 400±33 (301–502) |
| Co-operative | 12 | 35.2±5.6 (25.0–46.0) | Co-operative | 12 | 400±34 (361–475) |
| Marks & Spencer | 31 | 34.4±9.3 (11.3–49.4) | Asda | 51 | 399±29 (338–475) |
| Asda | 51 | 33.9±6.5 (19.0–49.0) | Marks & Spencer | 31 | 388±34 (310–456) |
| Lidl | 21 | 33.7±6.1 (23.0–47.0) | McVitie’s | 7 | 369±14 (355–395) |