Table 3

Quantitative analysis of article type, purpose, focus country and story length in articles related to MDG 5 in The Daily Star (Bangladesh), The New Times/The Sunday Times (Rwanda) and Sunday Times/The Times (South Africa)

The Daily Star (Bangladesh)The New Times/The Sunday Times (Rwanda)Sunday Times/ The Times (South Africa)
(n=75) (%)(n=64)(%)(n=51)(%)
Article type
 News*364855864588
 Letters or Op-Eds*283758612
 Health section10132300
 Editorial112300
Purpose
 Advocacy/awareness*466125392039
 Event coverage263538592957
 Other341224
Focus country
 Own country*709358913059
 Other country57692141
Story length
 0–500 words526944693365
 501–1000 words121617271631
 1001+ words11153524
 MDG 5 explicitly mentioned in the article*27366900
  • Percentages do not always add up to 100, due to rounding.

  • *p<0.05.

  • MDG 5, Millennium Development Goal 5.