Types of material participants would consider unprofessional in principle if posted to Facebook
| Online behaviour | Percentage classifying as ‘unprofessional’ |
|---|---|
| Posts that disclose information about a patient/client | 99 |
| Posts depicting illicit drug consumption | 94 |
| Petty criminal activity | 91 |
| Photos of a patient/client | 91 |
| Posts involving overt sexual content | 86 |
| Attitudes of superiority or condescending behaviour (assumed because of professional status) | 73 |
| Posts containing partial nudity | 82 |
| Obscene gestures in photos (middle finger, etc) | 72 |
| Status updates describing substantial alcohol consumption at a party | 69 |
| Pictures of an individual clearly acting drunk | 68 |
| Endorsements of a pharmaceutical or health product without a conflict of interest disclosure | 58 |
| Critical comments about a lecturer or preceptor | 69 |
| Swearing or foul language | 60 |
| Critical comments of course material, your programme, faculty or the university | 49 |
| Posts describing an interaction with a patient/client, that do not reveal any identifying information | 40 |
| Making opinionated comments about controversial issues | 22 |
| Displaying membership in online groups dealing with controversial issues | 17 |
| A picture of an individual having one alcoholic beverage | 9 |
| Displaying your current relationship status | 5 |